Practice Management Professional Learning
On Demand CE
On Demand CE
The following online classes are available for viewing. You can view the classes without logging in, however, if you decide to take the exam for CE credit, you will be prompted to log in. If you don't have an account, you can create one for FREE.
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 Live Webinars
Visit the Live Webinar page to see the full list of upcoming live training.

 On Demand Classes

CE
Dentistry for Sale – What Makes a Patient Buy into a Treatment Plan
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 4/17/13
  Most patients today base major decisions, such as extensive dental treatment, on multiple factors - including full comprehension of the need for treatment; the importance of the procedure to them in terms of quality of life, aesthetics, or health; possible ramifications if they choose to procrastinate or elect an alternative procedure; payment options, and how they feel about the practice as a whole. They will judge your practice on virtually every system that they encounter - from how staff talk to them on the phone, the use of modern technology, payment and insurance procedures, and many more. Learn how to overcome these obstacles and sell more dentistry!

CE
Job Descriptions - A Clear Direction
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 2/13/13
  Learn why employees don’t carry out their assignments as the dentist expects them to. Statistics state that 25% of employees are unclear about what they are expected to do, they don’t have the materials or tools necessary to carry out their responsibilities, or they are waiting for information from their boss. Watch this webinar and create the “success plan” for every position on the team.

CE
New Patients “Rule” the Practice
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 12/12/12
  Making the new patient experience positive boils down to a few key rules. Patients want to believe they are not just another appointment This CE webinar will teach you how to manage the new patient’s expectations through excellent phone communications. Learn to understand why new patients either don’t show or fail subsequent appointments. Develop a system to convert emergencies and turn them into new patients. Determine how many new patients you need for practice growth and where you’re going to get them.

CE
Hygiene Department - Tracking for Success
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 11/14/12
  Improving hygiene is a multi-step process and the first place is to start tracking what is happening right now. This CE webinar will teach you how to determine if your hygiene department is helping or hindering the practice profitability. You’ll learn how to measure hygiene business systems, understanding how your hygiene numbers stack up and provide clear information to determine if you’re meeting patient demand and practice needs. Learn: the causes, the issues and effective solutions.

CE
How Personality Types Affect Your Practice Success
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 10/11/12
  Typically, the greatest cause of conflict in the dental practice is the fact that individuals fail to really understand one another. Differences in temperament types, within your office, can surface in the form of arguments, pouting, ignoring, gossip, manipulation, etc. Temperament types that are not suited for specific skills can result in systems breaking down. There are some very practical reasons why you're not firing Betty. Even though you know you've lost business because of her. Learn what personality characteristics are needed for specific positions in dentistry.

CE
Dentistry’s Top Practice Management Issues Affecting Growth
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 9/12/12
  This CE webinar will help you identify the “top” practice issues affecting dental practice growth. Learn the most common causes and effective building techniques as a result of practices analyzed by McKenzie Management.

CE
Telephone Techniques to Awe and Inspire Your Patients
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 8/15/12
  Telephone scheduling requires skill, professionalism, confidence, and finesse- not necessarily qualities that anyone off the street will just walk in with. Patients cannot hear facial expression. They form a picture of the person answering and an opinion of the professionalism of the practice based exclusively on the quality of that phone conversation. Learn what goes in to having a prepared presentation and developing communication objectives as well as how to overcome patient objections

CE
Marketing – Making The Most of Your Practice
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 7/25/12
  Marketing is not an event….it is a system and must be a priority to succeed. Marketing is the cornerstone for attracting new patients and keeping existing patients intersted in your services. It is an investment in the present and future of your business and requires continuing action, a defined annual budget, careful monitoring and staff training. Learn the top 5 pillars of effective marketing, inside and out.

CE
Performance Measurements for the Dental Team
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 6/20/12
  Learn what it takes for employees to perform consistently on a high level. This CE webinar teaches doctors and managers how to implement accountability and measure the employee’s performance. Learn quickly if the employee’s actions are having a positive, negative, or no affect on the practice. Show them how to take their job description to greater heights; Scheduling, Financial, Business, Patient and Treatment Coordinators, Hygienists, Clinical Assistants and Doctors.

CE
Recruitment Testing and Hiring
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 5/17/12
  This CE webinar will guide you to employment ads and techniques that will get you the “right hire”. Learn the right questions (based on the job description) and testing to ensure the applicant is the best fit for the job. Learn how to reduce turnover. Don’t miss this webinar!

CE
Productive Scheduling
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 4/11/12
  Watch this CE webinar and learn how to schedule and learn how not to schedule. Learn protocol and guidelines to setting and achieving scheduling production goals. Learn how to take control of the schedule instead of the schedule controlling you. Understand how to prevent “up and down” fluctuating production and controlling open time.

CE
Unlocking Your Production Potential
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 3/7/12
  This CE webinar takes a close look at systems that harbor dormant production, patient retention and hygiene. Learn how to uncover thousands of dollars in missed revenue opportunity and obstacles that prevent you from achieving your true potential. Watch this webinar and learn how to increase your production today!

CE
Practice Profit Killer – High Overhead
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 2/9/12
  Watch this CE webinar and learn the industry guidelines for healthy overhead and the #1 category that causes most doctors not to be as profitable – Payroll. Learn how to determine how many employees you need, productive job descriptions as well as how much of a raise you can afford.

CE
Practice Profit Killer – Collections
Presenter: Sally McKenzie
CE Credits: 1 CEU (Home Study)

Release Date: 1/12/12
  Watch this CE webinar and learn how to get patients to pay through: collecting at the time of service; financial arrangements and policies; billing statements; insurance procedures; and handling delinquent accounts! Improve your cash flow now! Don’t miss this online presentation.

CE
Accounts Receivable Part 1: A Healthy Ratio
Presenter: Sally McKenzie
CE Credits: 0.5 CEU (Home Study)

Release Date: 11/14/11
  The financial coordinator's responsibilty is to keep the dental practice's accounts receivable at a healthy ratio.

CE
Broken Appointments: Causes and Remedies
Presenter: Sally McKenzie
CE Credits: 0.5 CEU (Home Study)

Release Date: 11/14/11
  This module, part 2 of this series, will help guide you in establishing a system for your practice to handle broken appointments. Sally's recommendations are invaluable in helping you handle broken appointments and most important -- preventing them before they happen!

CE
Accounts Receivable Part 2: Presenting Financial Arrangements & Statements
Presenter: Sally McKenzie
CE Credits: 0.5 CEU (Home Study)

Release Date: 11/14/11
  Establishing a healthy accounts receivable begins with securing financial arrangements with the patient. Knowing how to overcome patient objections helps not only to make sure you are going to be paid, but most of all, ensures patients will move forward with treatment.

CE
Accounts Receivable Part 3: Delinquent Account Calls & Measurements for Success
Presenter: Sally McKenzie
CE Credits: 0.5 CEU (Home Study)

Release Date: 11/14/11
  Making delinquent account calls is a vital part to reducing your accounts receivable.

CE
Broken Appointments: Protocol and Systems
Presenter: Sally McKenzie
CE Credits: 0.5 CEU (Home Study)

Release Date: 11/14/11
  This module will help guide you in establishing a system for your practice to handle broken appointments. Sally's recommendations are invaluable in helping you handle broken appointments and most important -- preventing them before they happen!
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